VIVE BRAND CONCEPTs
A hospitality brand was looking to bring a new food convenience brand concept to life and needed some inspiration on how it could look and feel. I developed three different visual identity themes around the working name of “Vive” that included: modern/high end; natural/organic; fresh/trendy. Each identity included a working logo mark, color palette, photo/illustration style, typography and applications.
Creative Direction: Wendy Jenkins